Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
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__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
_ga
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
Hey, he might be spreading “virtual” COVID.
Lawsuit. Violation of HIPPA, etc. Anything that could be thought of to drag the nitwits running this crap university through the mud of their imbecilic reasoning. Wow! Seems to be a lot of really dumb people at the top of the educational schtick coming out of the woodwork to try and exert their self-proclaimed importance. Showing their stupidity is really… Read more »
The Great Reset Leap Forward will puts its grubby mitts into every aspect of all lives. It is the statist utopian’s perfect plandemic. As a problem child, there were some correspondence classes by snail mail with the big state U. over the summer so that I would graduate HS and it worked out well. Always wondered how they would bring… Read more »
Just when you thought you’ve heard it all I am not amazed at this; it was just like this one kid on a virtual class sitting at his computer when his brother walked past behind him with an Airsoft rifle – yep, you guessed it, suspended.